Case Study
How Advanced Proteins Reduces Risks & Enhances Driver Safety with Fleet Focus
Advanced Proteins is a UK-based company with a complex logistics network that operates across multiple locations, transporting materials safely and efficiently. Managing a fleet in a highly regulated industry requires strict compliance with safety standards, risk management, and operational efficiency.
Solutions used:
- 3DA AI Dashcams
- ADAS & DSM Cameras

The Problem
1
Incident resolution was slow, impacting compliance
Their previous system required manual video requests, often taking 2-3 days to retrieve footage. This caused delays in investigating incidents, processing insurance claims, and meeting compliance requirements, increasing administrative workload and risk exposure.
2
Lack of proactive driver monitoring increased safety risks
Without instant tracking or behaviour insights, issues like mobile phone use and driver fatigue went undetected. This made it harder to intervene before incidents occurred, increasing accident risks and potential legal liabilities.
3
Inflexible reporting limited compliance oversight
The previous system had limited reporting flexibility, making it hard to generate compliance reports, track trends, and improve operational efficiency.
Our Solution
To address these issues, Advanced Proteins implemented our AI-powered cameras and telematics, gaining improved control, efficiency, and real-time insights:
1
Instant access to video footage for compliance and investigations
Our system automatically records and stores event-triggered footage for up to 90 days. This ensures Advanced Proteins can retrieve evidence quickly for incident reviews and driver exoneration.
2
Integrated transport tracking for real-time fleet visibility
The platform provides GPS tracking with live updates on vehicle locations, status, and driver activity. Transport managers can monitor routes, reduce unnecessary mileage, and quickly respond to unexpected incidents.
3
AI-driven driver behaviour monitoring for proactive safety management
Our AI Dash Cams provide transport managers with key insights into driver behaviour, detecting and alerting for risks such as phone use, smoking, fatigue, and distraction. These features allow Advanced Proteins to implement targeted driver coaching, reducing accident risks and improving road safety. Custom alert thresholds enable managers to prioritise and respond to critical risks in real time.
With these features, Advanced Proteins has strengthened its safety protocols, reduced compliance risks, and improved the efficiency of its transport operations.
“Fleet Focus doesn’t just sell a product, they build a solution. They’ve worked closely with us to tailor features to our needs, making our operations more efficient”
Adrian-Spencer Hicks
Transport Manager

Our Results
Our all-in-one solution helped Advanced Proteins solve key operational challenges. With instant access to video evidence and real-time telematics, they improved driver safety, cut insurance risks, and streamlined compliance, immediately transforming fleet management:
Immediate ROI from Incident Resolution
On the very first day of installation, our cameras provided video evidence that exonerated a driver who had been falsely accused of speeding.
This footage not only cleared the driver but also saved the company from a costly insurance claim. Given Advanced Proteins’ insurance excess, the system paid for itself within the first day of use, delivering an immediate return on investment.
Since then, several minor road incidents have been swiftly resolved with clear footage, reducing insurance disputes and ensuring financial protection for the company.
Improved Transport Monitoring & Safety
With real-time event alerts for behaviours such as phone use and smoking, transport managers gain immediate visibility into driver activity.
This enables quick intervention and targeted training to address risks before they escalate. AI-driven monitoring has also strengthened best practices, ensuring greater compliance and reducing the likelihood of accidents on the road.
Operational Efficiency Gains
Our platform streamlines fleet management by allowing transport teams to quickly retrieve essential data.
This significantly reduces the time spent on compliance reporting and incident investigations, freeing up resources and improving overall efficiency.
“Within the first day of installation, we had an incident where video evidence from Fleet Focus’s system protected us from a costly claim. The system effectively paid for itself immediately”
Adrian-Spencer Hicks
Transport Manager

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